As you may have noticed, I recently updated my website. It is now running on Wordpress, which is, by the way, a very fine platform. The move has been quite an involved process, but it has also allowed me the relative luxury of re-thinking how I want my website to look, feel and behave. And over the next few days, I'll be doing just that, along with adding some newer (and older) content. But that's not what I wanted to talk about.
The decision to migrate my website to Wordpress brought with it no small amount of trepidation. I'm not talking about the potential for data loss. I'm not talking about the potential technological hurdles that inevitably arise when you combine one very dumb person with one very smart piece of code. I'm not even talking about all the decisions that were made with regards to font, layout and color scheme. I'm talking about something that goes to the root of my very being and musical identity: comments.
You see, my previous site didn't have them enabled. This one, the one you're looking at, does.
It wasn't an easy decision. Yet to most people, adding the ability to comment isn't even a question. "Of course!" they say. "Why wouldn't you?" And they have a point. Comments add a degree of 'stickyness' and provide a sense of participation to a website visitor. "Only fools," they tell me, "leave comments off."
And maybe I am a fool. But as my friend Sarah pointed out, allowing your website to function as a two-way street also has the potential to turn you into "just another dude." And for a musician, even one who doesn't consider himself especially precious, this is a weird thing to contemplate.
Beyond that, I think she has a point. There is something to be said for not allowing people to comment, for enforcing an artificial barrier and for preserving a sense of, well, mystery. On the other hand, I've had comments enabled in the past, and it was totally fine. In fact, it was downright cool and quite often hilarious, much like how the comments left on Youtube videos are frequently funnier than the actual video.
So I really don't know why I've all of a sudden gotten skittish about them. Plus, having comments somewhat makes up for my anemic posting, which, I'll be the first to admit, isn't exactly breaking records for timeliness.
But wait. If I'm honest, this isn't really about Wordpress, or comments or "leveraging social media." This is about me. I'm a musician. In this day and age, being a musician means having to maintain an electronic presence across a fairly wide array of websites. And I'm cool with that. I twitter. I update my Facebook status to reflect banal trivialities. I even log into Myspace occasionally to purge the endless torrent of advertisements masquerading as comments.
But there is a part of me that resents the constant, soft intrusion. I can't help it. And therein lies the rub.
In my defense, there are a lot of things not to like about web 2.0-- the seemingly endless fascination with Top 5-this or Top 10-that lists. The self-referential recursiveness. Robert Scoble's friendfeed.
But I recognize these are minor complaints, and they pale in comparison to the staggering amount of cool stuff that has been unleashed by the democratization of information, not least of which is the massive flattening of traditional music distribution mechanisms. A flattening which means that now pretty much everyone can find new, good music in a fraction of the time it used to take, and without having to resort to craptastic terrestrial radio.
Frankly, I'd be an idiot not to take advantage of the possibilities. So, I guess what I'm trying to say is that I welcome your comments. I do. I'll even respond to them. Right after I finish updating my Facebook status message.